Infobip RCS leader recognition has positioned Infobip as the number one Established Leader in the Juniper Research RCS for Business 2026 Leaderboard. Juniper Research ranked Infobip first among 17 vendors based on capability, capacity, product strength, and market presence.
The Infobip RCS leader status reflects the company’s strong global footprint and advanced RCS for Business solutions. Juniper Research evaluated vendors on geographical reach, partnerships, RCS value-added services, major deployments, and innovation.
Strong Global RCS Connectivity
According to Juniper Research, Infobip stands out due to its wide network of mobile operator connections and extensive geographic coverage. Notably, it became the first provider to launch RCS messaging across all major U.S. telecom carriers.
This broad connectivity allows global brands to scale RCS for Business initiatives efficiently. As a result, enterprises can deliver richer, more interactive customer experiences through verified and branded messaging channels.
For example, Virgin Atlantic uses Infobip’s RCS solutions to provide interactive and conversational messaging that enhances customer engagement.
Accelerating Enterprise Adoption
Juniper Research highlighted Infobip’s ability to support RCS sender registration with mobile operators. Consequently, brands can onboard faster and accelerate time to market.
Molly Gatford, Senior Research Analyst at Juniper Research, stated that Infobip enables global brands to scale RCS for Business programs efficiently worldwide. Moreover, its operator relationships simplify enterprise adoption at scale.
Growth Fueled by Apple’s RCS Support
Adrian Benić, Chief Product Officer at Infobip, noted that RCS for Business adoption increased significantly after Apple introduced support for RCS. With expanded device reach, enterprises now explore how RCS can power end-to-end customer journeys.
Infobip combines conversational experience orchestration with global messaging infrastructure through its CPaaS platform. In addition, the company integrates AI capabilities to strengthen customer engagement and automation.
Expanding the Future of RCS for Business
Overall, the Infobip RCS leader recognition underscores the company’s strategic position in the evolving messaging ecosystem. As enterprise demand grows, RCS for Business will likely play a larger role in omnichannel communication strategies.
By leveraging strong operator partnerships, AI-driven engagement tools, and scalable infrastructure, Infobip continues to shape the future of RCS adoption worldwide.
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