Sectigo has expanded its digital certificate portfolio by introducing Verified Mark Certificates (VMCs) and Common Mark Certificates (CMCs) for enterprise customers. The move aims to strengthen email trust, reduce phishing risks, and improve engagement by allowing organizations to display verified brand logos directly in email inboxes.
Verified Mark Certificates Enhance Email Security
Verified Mark Certificates help trademarked brands showcase authenticated logos within supported email platforms such as Gmail, Apple Mail, and Yahoo. As cyber threats continue to evolve, enterprises must go beyond backend authentication and provide visible proof of trust.
By adopting the Brand Indicators for Message Identification (BIMI) standard, companies can transform authenticated emails into recognizable brand communications. Consequently, recipients can quickly identify legitimate messages and avoid fraudulent ones.
Dena Bauckman, Senior Vice President of Product at Sectigo, emphasized that email remains a powerful yet vulnerable communication channel. Therefore, turning authentication tools like DMARC into visible trust signals helps protect brands while reassuring customers.
Common Mark Certificates Expand Brand Visibility
Common Mark Certificates extend inbox logo display to organizations that do not have registered trademarks. As a result, more businesses can benefit from visual brand recognition without facing lengthy trademark requirements.
Additionally, CMCs provide a faster route to building trust with customers, partners, and employees. Enterprises can select the certificate type that aligns with their legal, regional, and branding needs.
Enterprise Benefits of Inbox Branding
The expansion integrates VMCs and CMCs into Sectigo Certificate Manager, enabling streamlined lifecycle management alongside existing digital certificate solutions. This approach simplifies deployment while improving security posture.
Key advantages include:
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Stronger protection against phishing and brand impersonation
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Higher email open rates and improved customer engagement
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Increased brand recall and purchase intent
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Greater transparency across enterprise communications
Moreover, visual verification makes it easier for recipients to distinguish authentic emails from malicious ones.
Why Verified Mark Certificates Matter Now
As phishing attacks rise, enterprises must adopt proactive strategies that combine security with user confidence. Verified Mark Certificates provide both by linking brand identity directly to authenticated emails.
Ultimately, Sectigo’s expanded portfolio gives organizations the flexibility to scale inbox branding and protection across domains, regions, and business units. With stronger visual trust signals, enterprises can protect their reputation while delivering safer and more engaging email experiences.
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