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July 12, 2023
PRNewswire
Advertising & Promotion

In-Game Advertising Market to grow at a CAGR of 13.25% from 2022 to 2027|Segmented by platform, type, and geography- Technavio

The In-game advertising market size is set to grow by USD 5,182.68 million between 2022 and 2027 and register a CAGR of 13.25%, according to Technavio’s latest market research report estimates. The market share...

July 12, 2023
PRNewswire
Advertising & Promotion

Audio Network Partners with GRAMMY®-winning Composer Lorne Balfe to Create Definitive Blockbuster Hollywood Collection

Audio Network, the industry-leading independent music company for film, TV advertising and brands, has announced the release of the first six albums in a groundbreaking collaboration with Hollywood film composer Lorne Balfe and...

July 10, 2023
PRNewswire
Advertising & Promotion

Under Continuous Business Growth SF Intra-city Expected a Profit Turnaround for 1H 2023

Hangzhou SF Intra-city Industrial Co., Ltd. (Stock Code: 9699.HK), the largest third-party on-demand delivery service provider in China, announces that the Group is expected to record a profit for the six...

June 29, 2023
PRNewswire
Advertising & Promotion, Artificial Intelligence

Typeface Announces $100M in New Funding to Fuel Global Expansion of its Personalized Generative AI Platform for Enterprises

Typeface, a generative AI platform for enterprise content creation, announced today a $100M new investment, marking the close of its Series B round, to drive continued growth and innovation. The oversubscribed...

June 26, 2023
PRNewswire
Advertising & Promotion, Artificial Intelligence

New ChatGPT integration with OpenAI in Wondershare Mockitt introduces a novel way of prototyping

Wondershare Mockitt, a prototyping tool, has just released a new version featuring AI integration. Powered by OpenAI’s ChatGPT, Wondershare Mockitt offers intelligent solutions for a wide range of prototyping...

June 20, 2023
PRNewswire
Advertising & Promotion, Social Media

IAS Expands Meta Partnership; Rolls Out Ad Measurement Tools for Facebook and Instagram Reels

Integral Ad Science (Nasdaq: IAS), a leading global media measurement and optimization platform, today announced that it has rolled out ad measurement tools for Meta’s Facebook and Instagram Reels videos. Expanding...

June 20, 2023
PRNewswire
Advertising & Promotion

Nielsen to fuel open innovation through data integration with EDO

Nielsen, a global leader in audience measurement, data and analytics, announced today that it intends to make its Nielsen ONE audience measurement data available as an input to EDO’s predictive...

June 19, 2023
PRNewswire
Advertising & Promotion, Security

TAG TrustNet Launches New Frontier in Transparency for Marketers Through Integrated DEI, Privacy & MFA Data

The Trustworthy Accountability Group (TAG), the world’s leading program to fight criminal activity and promote brand safety in digital advertising, today launched a new frontier in marketer transparency through...

June 19, 2023
Business Wire
Advertising & Promotion, Artificial Intelligence

DoubleVerify and Scibids Unveil Industry-First AI-Powered Attention Solution for Advertisers: DV Algorithmic Optimizer

DoubleVerify (“DV”) (NYSE: DV), a leading software platform for digital media measurement, data and analytics, today announced the launch of DV Algorithmic Optimizer, an exclusive cutting-edge measurement and optimization offering...

June 12, 2023
PRNewswire
Advertising & Promotion, Artificial Intelligence

78% of digital B2C marketers say AI helps marketing, while 47% responded that AI is dangerous: Optimove survey

Almost eight in ten (78%) of digital marketers surveyed responded that AI is helpful in marketing. At the same time, forty-seven percent (47%) said it was dangerous in marketing....